Adam here, thrilled to introduce our latest photographic edition, Cool Peppermint Fresh Stripe V2.0 by New York-based artist Dirk Westphal.

Dirk and his art are personally significant to me. When I landed in New York City, I made a fortunate entrance into the art world. Through my first gallery job, not only did I get the opportunity to meet him, but I was also introduced to the team at ARTWELOVE.

So then, you might ask, what’s the appeal of Dirk’s photographs to those not so close to his practice?

Well, his large-scale photographs are captivating for their detail, clarity, and presence as sleek visual candy. The beauty reels you in and upon closer inspection, his process, wit, and concepts keep you wondering.

Because his distinctive humor and fresh perspective radiate through each image, he offers the viewer new ways of seeing by taking ordinary subjects and re-contextualizing them.

It's no surprise, his photographs have enlivened the pages of V Magazine, Marie Claire, The Village Voice, and The New York Times.

At the same time, his artworks have long held the attention of the art world by being included in the permanent collection of the Metropolitan Museum of Art Costume Institute, the Progressive Collection, the West Collection, and the renowned photography collection of Sir Elton John.

Specific to Cool Peppermint, which is part of Dirk’s Toothpaste series, it’s an in-depth investigation of artificial colors and his interest in the point where science and psychology meet.

By photographing commonplace items like toothpastes, cough syrups, mouthwashes, and pre-packaged desserts in his ultra-organized, conceptual manner, Dirk creates patterns of beauty where there was once banality.

With its bright, saturated hues--so timely for Spring and Easter--the highly collectible Cool Peppermint Fresh Stripe V2.0 is printed on 100% cotton paper with a gloss finish and available in three sizes: a glistening 14 x 11” (edition of 250) at $50, a luminous 20 x 16” (edition of 100) at $200, and a brilliant 30 x 24” (edition of 10) at $1000.

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